MAKE YOUR BUSINESS
A SUCCESS STORY

Feel supported at every stage of your business journey.

We exist to help you get through the ups and downs of running a creative lifestyle business, whether you’re a one-man band or a team. Founded by Karolina Barnes, creative director and chief storyteller at brand design agency and business consultancy STUDIO/ESTILA, our mission is to help ambitious creative founders grow their unique businesses into successful purpose driven brands. Bringing together new creative talents from the design, interiors, art and fashion worlds, established brands and a wealth of consultants with years of real-life business experience, we provide the necessary support, contacts and knowledge for our members to survive and thrive on their business journeys.

JUST STARTING YOUR BUSINESS STORY?

We have put our business heads together and created ESTILA business kit especially for you, business newbies. Full of free guidance, tips and useful information, it covers topics such as how to get your brand more visible, how to get in front of the right customers and press, how to build key business relationships, how to approach collaborations and so much more.

DOWNLOAD IT HERE

JUST STARTING YOUR BUSINESS STORY?

We have put our business heads together and created ESTILA business kit especially for you, business newbies. Full of free guidance, tips and useful information, it covers topics such as how to get your brand more visible, how to get in front of the right customers and press, how to build key business relationships, how to approach collaborations and so much more.

DOWNLOAD IT HERE

Get a taste of our community experience

Join us at one of our free masterclasses ..

FREE Masterclass: How to stand out in 2021

It's never been easier to start a creative lifestyle brand but as a result it's getting increasingly harder and harder to cut through the noise. In this masterclass we will take you through the steps you need to take in 2021.

LIVE: How deliver memorable customer experience without physical presence

In this masterclass will be discussing ideas of how to deliver and engage customers and clients through five senses without physical store. We will cover the basic principles of visual communication, ideas for engaging eyes, smell, touch, sound and taste. We also discuss collaborative campaigns ideas for delivering such experiences.

FREE Masterclass: How to create and manage content marketing on your own

Content is king. If you want to build a successful brand your company needs to become a content powerhouse. In this masterclass we will discuss key content ideas and how to manage them through out the whole year.

What
we offer

Bookazine Subscription £45 / pa

Insightful stories, business articles written by industry experts for creative minds. Covering latest conversations and highlighting new creative talent, full of inspiration and exclusive interviews with successful people, ESTILA is a must-read for creative founders.

The ESTILA Circle Directory £145 /pa*

A go-to place for finding new brands, designers, artists and creatives. Being part of our directory means that you'll be part of uniquely curated platform where you'll be discovered by conscious consumers who want to support and are looking for products by independent brands, designers and artists.

The ESTILA Circle Club from £360 /pa*

From curated networking meet-ups, masterclasses and courses (coming soon) to collaborative initiatives which are specifically organised to support and benefit each member, ESTILA Circle Club is an exclusive membership community for ambitious creative founders.

* excluding VAT

Want to know how others built successful independent lifestyle brands?

Dive into the amazing interviews with ..

DIVINE SAVAGES

NICOLA ELLIOTT, NEOM BEAUTY

MAURIZIO PELLIZZONI

ABIGAIL AHERN

Working together
for better future

We believe that successful and sustainable long term growth and prosperity of independent lifestyle businesses of the future lie in forming partnerships and strategic collaborations.

That’s why we are building a members-only community with focus on “working together for better future”. By spotting opportunities and collaborative potentials, we actively connect members to prospective partners for projects and campaigns that are mutually beneficial, delivering experiences for modern day customers. 

How we can help

We help creative founders overcome challenges at every stage of their business journey and take them to the next level.

BRAND EXPOSURE

Customers of today crave great brand stories they can align with. We're moving away from the era of "what" to the era of "who". That's why we're giving you the opportunity to tell your brand story in detail through our ESTILA publishing platforms. Our highly respectable digital issues reach globally over 4 million readers and our print bookazines are read by design and art lovers, art gallery and boutique owners, interior designers, artists and creatives.

COMMUNITY DIRECTORY

We understand how important it is to amplify your online presence and improve your brand visibility. Our ESTILA directory is a brilliant way of getting discovered by not only new customers but also potential collaborators from outside our community. It's an ever growing little black book of lifestyle brands, interior designers, photographers and artists you can be in good company with.

BUSINESS ADVICE

Building an independent brand and running a creative business can be very lonely. As a group, collectively we have experienced every stage of the business life cycle; from the start-up and growth phases to reaching maturity, decline and even contraction and closure. We've gone through possibly every situation lifestyle businesses face today. Whether your business needs to be taken to the next stage or you hit the unavoidable pitfalls, our pool of highly experienced business consultants is here to help.

KNOWLEDGE BASE

Knowledge in business is your superpower. That's why we provide useful ebooks, templates and guides specifically for creative lifestyle businesses. From sales and marketing to brand storytelling, communication and PR, as well as advice on pricing, retail, wholesale, collaborations, getting products in new markets our knowledge hub has been created for designers, lifestyle brands and artists by experienced business consultants.

NETWORKING & COLLABORATIONS

Collaborations allow creative thinking and business to thrive. That's why we organise monthly members-only networking events specifically for collaborative projects in mind. Collaborating with other creative businesses has many benefits; from building better customer engagement, brand awareness, market share and loyalty to more practical benefits such as sharing product development and marketing campaign costs, saving you money which you can allocate in other areas of your business.

MASTERCLASSES

Our monthly topic based masterclasses and workshops run by our business consultants are organised to enhance your continuous learning experience, to stay on top of exclusive industry insights and to access practical knowledge and information which is not available anywhere else. Each mood-boosting and super informative presentation is followed by live Q&A where you get the opportunity to ask specific questions, exchange knowledge and engage in brainstorming.

Meet our members

Our community is for independent lifestyle brands who want to grow on their own terms. Brands who want to be successful, resilient and always relevant. Brands who are customer-centric, open minded and forward thinking. 

We therefore attract creative founders who share the same values. This, in turn, creates an environment where business relationships can be developed, creating a bond and trust among our members.

Want to meet some of our members and their stories? Head over to our directory and say hello..

 

 

 

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